STARBUCKS DIGITAL PITCH MATERIALS
PROBLEM: STARBUCKS-LOVERS DON'T UNDERSTAND HOW THE NEW STARBUCKS REWARDS CARD IS ANY DIFFERENT THAN THE STARBUCKS APP.
SOLUTION: TAP INTO THE CULTURE OF STARBUCKS' COMMON NAME MISSPELLINGS TO GRAB THE ATTENTION OF STARBUCKS-LOVERS & SHOW THEM THE BENEFITS OF THE NEW REWARDS CARD.
GET THE REWARDS YOU CRAVE. NO MATTER HOW YOU SPELL IT.
